Sai Praveen, Author at SearchClap

How to Select the Right Keywords to create Ads and Landing Pages

AdWords has evolved from an early adaptation of Planet Oasis’s Online Advertising to the face of PPC Marketing in the last two decades. Google’s ad revenue also paced uphill from $0.07B in 2001 to a whopping $79.38B in 2016. The impetus for this trend, evidently, is the exposure AdWords provides to advertisers profitability. Thus, the number of advertisers using AdWords grew, so did the competition. I am sure that you are well aware of the purpose of AdWords by now. Advertisers run ads using AdWords as a platform. But are you thorough with the working of AdWords? Let me take…

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